Date Tags search

Google Analytics is an intuitive and free measurement platform that gives you insight into all of your webpages. It all starts with a line of code that you put in the header of your website that will let you install a container of Google tags, that will give you visibility in your analytics Dashboard. However, many SEO practitioners today consider this practice outdated. Search engines may now penalize or ignore such keyword-stuffed pages, save for extremely obscure or lengthy keyword phrases. Search engines algorithms have also evolved to balance on-page criteria (i.e. keywords) against off-page criteria (i.e. inbound links) to favor more natural and credible content. Your competitors may be investing more in their own SEO campaigns, outperforming you in the process. Sites supposedly targeted by Fred reported a strong traffic decline from Google organic search.

Learning about conversion rates is not difficult if you have a good teacher

If your content isn’t unique – for example, you’ve scraped a product description for something you sell from the merchant’s website – delete it and replace it with new, unique content that offers your own take on the product you’re selling. There are tons of reasons Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... for project delays, but over the years I’ve noticed content is the most prominent and it pretty much can be boiled down to a few simple reasons. One part of SEO many have heard of is keyword research. After all, every time we use a search engine, we’re using a keyword (the name is a misnomer, most keywords have more than one word in them!) The better approach is to form a hypothesis about what you’d like to know and then let the data tell you the answer in the most objective light.

Things you most likely didn't know about dynamic pages

The effect of such practices can benefit your site’s SEO enormously, making it firmly an issue for marketing professionals as well as IT. You can create a list of the best tools for increasing productivity, or a list of the best books covering productivity topics. Good content takes time to plan, write and edit. Target local trade by including place names in your search terms and keywords. This is particularly important for small business website SEO. When it comes to local SEO, it’s more important than ever that you optimise your on-site and off-site SEO strategies for clients and customers who may be searching for your local business. Local competition is heating up, and if you’re not on top of your rankings, you can bet your competitors will be.

Concentrate on actionable meta tags

The anchor text you use for a link should provide at least a basic idea of what the page linked to is about. Head terms are broad and short, often revealing little about topic and intent. It’s possible to rank number one for many keywords that have no real ROI. Instead, you should focus on metrics that bring conversions. According to SEO Consultant, Gaz Hall from SEO Hull : "I doubt it, but I’m sure you’ve been asked if you’ve “Googled” something."

Analyse your existing white hat SEO

Adding endless pages of irrelevant content to your website won’t increase traffic. In fact, you’re actually erecting a STOP sign. The content that you publish needs to be relevant. Help people by providing valuable information. After all, isn’t your business trying to solve people’s problems, not create them? Quality content wins. Bad content, and a lot of it, will not help you. It I'm always shocked by Beverley Guide, in this regard. was in 2011 when Google made it clear that speed matters a lot. It is the same even today. The speed of your site is important because it impacts the overall user experience. SEO is one of the “disciplines” that has changed the most in recent years. We just have to look at the large number of updates that have been Penguin and Panda, and how they have given a 180 degree turn to what was understood by SEO until recently. Don’t try to improve your website’s reputation by buying links or deliberately sharing links. Google has become very good at detecting these types of manipulative measures. It means that you risk falling heavily down in the rankings and it can destroy much of what you have spent time and money on creating.