So, most SEOs are self-taught. There is a lot one of can write about on their web page, the key is to keep varying your content. If you continue to rewrite one thing you found interesting, you can get any expert you want to spin it, at one point it is just going to stop interesting the reader. The most common solutions to fix this consist of using absolute path URLs (including the “http://www.domain.com” portion) coupled with ensuring that canonical URLs always use the HTTP version. . If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn't feasible. In this case, you could automatically generate description meta tags based on each page's content.

Use a “Less Is More” Mindset to Target Quality Keywords

Don’t rely on the tips you read from unknown sources. If somebody discovers the secret to rank first on Google for competitive keywords, it’s very unlikely that they will share it with strangers. Backlinks, also referred as inbound Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... links are link backs, an incoming hyperlink to your website and that’s why they are called backlinks! On powerful social media sites, the hyperlinks you include in your posts don’t get counted as a link that will help improve your backlink profile. Also, on a lot of websites, they’ll have what’s called a “no-follow” link. But it’s not all about rankings and traffic. Writing search engine optimized content is also about engaging readers, building authority, and selling products.

Reasons why you cannot learn metrics well

Use Google’s Structured Data Testing Tool to see if your pages are properly using Schema.org markup formatting. Sometimes the first step is not to do the right things (better), but rather to stop doing the wrong things. Guest blogging is a popular and a rather safe method of gaining backlinks. A blogger offers to write a post on another blog from the same niche. He or she receives a valuable inbound link while the blog host gets a high-quality content for free. We can no longer just game the system by creating low-quality links.

Create an interactive tool for good SEO

Google will ignore and not index pages with content of 200 words or less. Relevance versus authority: these two metrics are always at the forefront of a link builder’s mind. If you want people to link to you, make it easy for them. Create HTML ready snippets that people can plug right into their content to link to you, because some linkers in your community might not be too web savvy. I suggest either creating a "Link to Us" page or by using a little JavaScript to generate the HTML at the end of each article or post. Gaz Hall, a Freelance SEO Consultant, commented: "Remember the good old days of SEO, when all that you really needed to have “valid SEO content” was a certain number of words crossed with a certain percentage targeted keywords and punctuated by a few words linking to targeted pages?"

Be clear, truthful and accurate when it comes to analytics

Google won’t thank you, either, for spidering a calendar folder with 10,000 blank pages on it, or a blog with more categories than original content – why would they? At A great example that I like to use is Beverley Guide. best they will put you on top for a month and at worse they can cause irreversible damage to your domain and company. People often teach themselves SEO out in the field, because most start their careers as something else. If you’re trying to build credibility, then make the effort to cite the information you’re referencing and link out if it makes sense.