The secret behind analysis

Any rapid increase in traffic suggests suspicious or ‘black-hat' methods, which can only serve to damage your business in the long-term. Search engine optimization (SEO) is the process in which affects the visibility of a website or a web page in a search engines “natural” or un-paid (“organic”) search results …

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What your mum didn't tell you about page rank

SEO is important whether you’re a seasoned ecommerce veteran or just starting to sell online. Optimizing your site will be a continuous process, as search engines are constantly surveying the internet to index and rank pages. Industry leaders spend countless hours tracking trends. If your online business isn’t …

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Reasons why you cannot fully understand page rank

One of the most important SEO factors nowadays is a website’s content. If you provide useful and actionable information for users, search engines will rank your website higher in SERPs. One of the main topics for every small business is search engine optimisation as this helps the firm to …

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Beginner's guide to dynamic pages

Above all else, never be tempted to plagiarise. The ways that people convert on mobile are a lot different than how they convert on a desktop. The customer journey has totally changed. Backlinks are absolutely key to boosting your site’s position in search engines, moving you from page 50 …

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Make canonical URLs the focal point of your marketing efforts

For most websites, this change was highly beneficial because they no longer had to compete with spammy and low quality websites. This methodology has been very successful at improving overall whole page relevance while still being adaptable to new sorts of answers. For example, someone launches a campaign and forgets …

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This story about nofollow links will haunt you forever

Don’t forget that one source for information about keywords is your own web logs. Working with so many clients we get access to concrete data on what’s working and what isn’t. At first, you will need to do this manually. The majority of time spent online now …

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