Are search volumes affected by reporting

The standard rule of thumb is a minimum of 200-300 words per page. ore than just improve your search rankings, a well-intentioned approach to SEO will lead to a better overall user experience. And providing a memorable experience for your audience should be the #1 priority on your list. A …

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To cut through the noise you need to do something exceptional

Understanding how search engines are adapting to semantics offers business owners insight into the changing behaviors of consumers and how they research products and services. There’s no clear formula, or single answer for the minimum amount of content a page should have. Some sources suggest having at least 600-700 …

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The latest trends in backlinks

To make your website SEO compliant, a search engine needs to be able to explore every aspect of your site and most importantly understand the content that is available. In order to achieve this, the design of your website requires careful planning. Google’s related searches can also help businesses …

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Layout, formatting and forums combine to make great SEO

Tutorials and top-ten list articles are a couple of good examples of the types of posts that have great potential for getting backlinks from other websites as references. LSI is just a fancy way of saying that Google understands when other phrases match the central keyword. So, if we were …

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How to diagnose web 2.0 related issues

If Google is crawling your website and it picks up on signals that say a person’s time will be wasted on a page, it will be ranked lower. Decisions must be made at the outset of any project. A well-planned structure makes your writing more effective. Once you’ve …

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Maybe scraping will be a thing of the past

It can take time, but fixing problems at the root level will allow your online reputation to repair much faster. If you establish that even the ranking of the competitors is also fluctuating, it means that the cause of the issue is SERP. Buyer personas are semi-fictional, generalized representations of …

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Search engine health checks should look at comment spam

Users will search for simple keywords and you possessing the right ones, could make-or-break your strategy. The more visible your content is on social media, the more chance that people will share it via blog posts, forums, social bookmarking sites, and other avenues, naturally increasing your link profile. The web …

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Taboos about metrics that you should know

Having links from more popular websites carry more weight than less popular sites. Google wants to ensure that the sites it serves up in search results are relevant and up-to-date. A site that hasn’t been changed in two years is never going to do well. Everyone keeps hearing the …

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Find a simple guide to text links and read up about it

When you build a brand community on improving UX, your brand will always stand tall and stay ahead of search engines. Use Google’s Mobile-Friendly and Page Speed tools to ensure your website converts the most mobile visitors possible, and make it easy to contact you from the top and …

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Quality over quantity when it comes to indexed pages

However, the modern Google algorithms feature a process known as semantic searchh. f someone is more actively seeking something then it’s more likely they’ll search longer strings of words, meaning that you will target people who will be more willing to engage with your content. If you’re …

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Things you most likely didn't know about gateway sites

Many further implementations in Seo are needed in order to compete with Google’s changes. One issue often cited by those who believe links aren’t as important to SEO today is that they believe that spammers have made them less useful as a ranking signal. One is technical SEO …

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Can SEM help improve my search engine placement?

If search engines notice the same copy repeating itself throughout your site, they will take the value of your content less seriously. If your content isn’t unique – for example, you’ve scraped a product description for something you sell from the merchant’s website – delete it and replace it …

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Bucket brigades based on analysis

This is why when Google considers your content as “thin content”, it penalizes your website and consequently, this harms your SEO. User reviews are a great way for potential customers to learn more about a business. Since the ascent of Google as the world’s #1 search engine, links have …

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Link out only to relevant websites

Here’s the thing, great content can offer incredible advantages to your business. By getting your business in global, regional and local directories, you will be able to add a little extra boost to your SEO and improve your business’ trustworthiness in the eyes of your customers. Those sites which …

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Facts about content that will make you think twice

It’s not just about having a Facebook page, a Twitter account or a Google Plus page, but also how active you are and in what manner your social media associates refer to you, your company and your website content. Authority is built by earning links, or what some refer …

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Make sure you know exactly what you're doing with text links

The solution to this problem is exactly what you would expect: ensure that product descriptions fed to 3rd party sites are different than what is placed on your eCommerce website. Technology is an important part of the user experience equation. In addition to providing audiences with helpful and informative content …

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Lets look at our approach to SEM

Spending money on paid search isn’t a requirement for SEO, but it can be an effective way for giving your website and business a boost online. Using keywords in your content allows you to reach better more diverse audiences, including niche audiences. The key to this is using keywords …

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The ultimate revelation of LSI

SEO is one such method that is easy and simple to use and by enlisting the help of a specialist SEO agency, any eCommerce business can take full advantage of this ever-expanding marketplace. Having a cool website or product is generally not enough to get discovered. Most content marketers are …

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Understand about URLs

If you want to get loads of quality traffic to your website you have to work a lot or invest a lot. SEO basically works by predicting and guessing how the Google algorithm works (because no one can be completely sure) and then using that information in order to engineer …

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On-page SEO principles

Launching a new website without putting 301 redirects in place is literally committing SEO suicide. Not only will you lose all of your past SEO history, your rankings (and traffic!) will plummet. Always, ALWAYS 301 redirect your old site pages to your new ones to let Google know where your …

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How to diagnose dynamic pages related issues

Businesses should always remember that they can’t fool search engines. Google prefers organic links built by real people. Bombarding sites with the same anchor text won’t help you in any way. Too many hyperlinks can also be problematic, they should always be slightly different to avoid Google thinking …

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More focus is put on search queries

The Disavow tool is part of Google Search Console (formerly Webmaster Tools) that allows websites to discount the value of an inbound link, helping to prevent against link-based penalties. Internal backlinks connect different assets — including content, product pages, or other information — together. Naturally, external backlinks will lead to increased brand …

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The secret behind analysis

Any rapid increase in traffic suggests suspicious or ‘black-hat' methods, which can only serve to damage your business in the long-term. Search engine optimization (SEO) is the process in which affects the visibility of a website or a web page in a search engines “natural” or un-paid (“organic”) search results …

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Reasons why you cannot fully understand page rank

One of the most important SEO factors nowadays is a website’s content. If you provide useful and actionable information for users, search engines will rank your website higher in SERPs. One of the main topics for every small business is search engine optimisation as this helps the firm to …

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