Facts about CTR that will make you think twice

Because there has been quite some news about Google’s Penguin update and before that its Panda update, people are blaming those. I’m sure you don’t need me to tell you that analyzing the link profiles of your competitors is one of the best ways to find backlink …

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Find out more about web crawlers

In 2007, Google introduced universal search, a new way of compiling results that blended content from all of their indices, including textual web content, images, videos, news, and product listings. Because not all links are equal, you need to be very careful when you start a link building campaign. Build …

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Include the main keywords in your title and meta description

Use your keywords in the meta-tags, web page title, sub-headers and web content. Make your web content unique. A keyword density of 1-3% and word count of more than 400 words is ideal for on-page optimization. Create a sitemap page to make search engines spiders love your web pages. This …

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Consider site submissions at the inception

Keep your existing hosting provider as your domain name registrar but ask it to update its domain name server (DNS) records to point at the DNS of your new provider. Don't commit the cardinal sin of letting dots ruin your page descriptions It’s a simple but necessary fix that …

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Maybe CTR will be a thing of the past

Google makes it really hard. Take a look at sites like the BBC and you ’ll see that they have huge and highly diverse links profiles. They’ll have links from massive sites but also tiny, spam sites. When a site is truly successful, it will lose control over all …

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Is this the end of link building as we know it?

According to released research, Google is providing a direct answer within its browser to around 20% of total search engine queries. To maintain a healthy website, do an overall audit of your underperforming blog content or articles to determine what to keep, what to make more robust, and what to …

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Removing unnecessary plugins

SEO takes time, resources, and money if you outsource. You need to go into this journey expecting to spend time working on SEO for the long-term. Make sure to review the sites on desktop, mobile, tablet, TV, etc. One of those is just getting the right information. In part because …

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How you will benefit from keyword stuffing

It’s important to get the basics right and that means proof reading every page before it gets published. An increase in the number of external sites linking to a piece of content can be seen as an indicator of relevance and freshness Web development is one of the most …

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Find a simple guide to non reciprocal links and read up about it

Don’t get hyper-focused on particular short-form keyword searches unless you’re convinced by overwhelming data that it is generating revenue. It is recommended to take a holistic approach to SEO and consider all factors. The days of being able to manipulate one or two isolated metrics are gone. Don …

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Create content about CTR

One of the most effective ways to ensure that your website or online retail presence is optimised for the future of Google and other search engines is to take part in a professionally-run SEO Training Course. Google Trends data can help improve forecasts of the current level of activity for …

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The best advice I've listened to about site submissions

The Search Engine Optimisation (SEO) involves developing a website that is easy to categorise and find. The best way to get backlinks from other blogs and from social media sites is to write posts that are engaging and worth sharing. In this context, instrumentation means the integrity and veracity of …

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Combine responsive design and LSI for Supercharged SEO

Since you’re aiming for content that would stand the test of time, avoid writing articles that hint at a particular timeframe. These are called “stub pages,” and can lower search engines qualitative analysis of an eCommerce website when too many exist. The length of your posts is also an …

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More focus is put on comment spam

It may have come to your attention that most hosting providers resell their hosting space through their (primary) customers. Reseller hosting is similar to what happens with office properties when a lessee sublets a property. If you structure your site to rank well on search engines, you can compete with …

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This year will be the year of content

When it comes to designing a new website or redesigning your existing one, SEO should be at the forefront of your mind. Developers who aren’t already focused on SEO requirements aren’t necessarily keeping up with these changes, which will present a challenge to brands and open up additional …

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Myths and misconceptions about site submissions

SEO helps your business be found quickly and easily by potential customers. By analyzing competitors and industry leaders, we can understand the keyword “gaps” on a website. Whether you’ve just spent thousands of dollars on a custom website build or you’re using an off-the-shelf stock website theme, you …

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Focus on ROI Instead of anchor text

It’s psychological; our brains love lists. If you create some cool list, there is a big chance that people will click on it and later share it. The SEO world can feel a little like the Wild West, while most agencies offer a good and fair service there are …

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Reasons that people rely on CTR

They may have value for someone looking for a particular news report from an earlier period. f your site is linked to from other well ranking sites they consider your site to be important too. Don’t pay for links from other sites or do link exchanges as Google is …

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Great ideas about static pages to share with your colleagues

The ability for a piece of content to earn natural links that positively contribute to a website’s link graph is directly proportional to that contents value. In other words, the more valuable the piece of content is, the easier it will be to earn high-value links and increase Google …

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Define your goals with regards to content

Sites built around user interaction and sharing have made it easier to match interested groups of people up with relevant content. SEO is not hard. It does, however take time – it involves technical tweaks on your website, competitive analysis/content strategy, and building links from around the web. It’s …

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Can Google algorithms help improve my search engine placement?

Don’t go there. Local Keywords – When it comes to local SEO, local keywords are absolutely essential. These pages can also create a lot of duplication on site. To truly understand whether your SEO campaign is working, you need to learn which measurements deserve your attention.

Try to target a …

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SEO LSI keyword driven best practice

There are many different kinds of images which can complement your written content. A strong online presence is essential for any business to be competitive. During the taxonomy development phase, content managers can sometimes get carried away with category creation. Evergreen content basically means well-written content about topics that do …

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Things to avoid when dealing with stickiness

SEO can be difficult to understand and due to its ever changing nature, it can feel like a chore to keep up. Google wants to provide information-rich search results to its users so obviously it doesn’t like it when valueless content appears at the top of the search results …

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